Company Profile

    Company overview

    Industry

    Consumer Electronics Manufacturing

    Company size

    101-1,000

    Primary location

    31 International Business Park Singapore
    Creative is the worldwide leader in digital entertainment products. Founded in Singapore in 1981, Creative started with the vision that multimedia would revolutionise the way people interact with their PCs.Famous for its Sound Blaster sound cards and for launching the multimedia revolution, Creative is now driving digital entertainment with cutting-edge audio solutions, premium wireless speakers, high performance earphone products and web cameras. The company's innovative hardware, proprietary technology, applications and services enable consumers to experience high-quality digital entertainment - anytime, anywhere.Since launching the phenomenally successful Sound Blaster sound cards and setting the de-facto standard for PC audio in 1989, Creative has been able to leverage on its leading-edge audio technology, a huge user base of more than 400 million, and strong brand name to expand into the exciting lifestyle Personal Digital Entertainment (PDE) market.Creative is now well recognised as a global leader for product innovation in the audio and PDE segments, offering consumers a complete, high quality digital entertainment experience through Creative's hardware, software applications and services. Finding the perfect balance between form and function, Creative strives for every product to be a sensory feast for the eyes and ears.Today, Creative is spearheading multiple product categories with its multiple award-winning solutions, including the highly-acclaimed Super X-Fi headphone holography series and Sound Blaster hi-resolution multichannel USB DAC and internal Sound Cards.Creative's mission is to expand its leadership role in the lifestyle Entertainment market, using groundbreaking technology and leading-edge designs for not just the technically-savvy consumers, but for everyone who enjoys entertainment, with strong focus on user-friendly interface, multiple features and established industrial designs.Creative's global corporate headquarters is located in Singapore, in the heart of the Asia-Pacific region. It has regional business units in the United States, Europe and Asia.Creative is a public listed company on the main board of the Singapore Exchange (SGX) since June 1994.

    Jobs at Creative Technology Pte Ltd

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    at Creative Technology Ltd.
    Alexandra North, Central Region
    Inventory lead ensuring accuracy, implementing controls, and supporting project coordination through timelines and management presentations.
    Inventory lead ensuring accuracy, implementing controls, and supporting project coordination through timelines and management presentations.
    classification: Manufacturing, Transport & LogisticsManufacturing, Transport & Logistics
    25d ago
    25d ago

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    Reviews overview

    3.19 ratings in total
    5
    0
    4
    3
    3
    4
    2
    2
    1
    0
    67%
    Rate salary as high or average
    33%
    Employees recommend this employer to friends

    What’s it like working at Creative Technology Pte Ltd?

    AI summary of recent reviews

    Employees consistently praise the friendly and supportive colleagues at Creative Technology Pte Ltd, along with supportive managers and supervisors who provide good leadership. The work/life balance and working hours are appreciated, and there are opportunities to learn through exposure to different product ranges and overseas travel. The working environment is described as inclusive and encouraging of knowledge sharing.

    However, there are some potential challenges, including limited salary increments and bonuses over time, and a lack of clear strategic direction from management with product decisions sometimes made without sufficient market research. Employees have also mentioned that career advancement opportunities could be improved, and roles may require regular overseas travel to meet project schedules. Additionally, the company faces challenges in adapting to rapidly changing technology.

    Recent reviews

    2.0
    Operations Assistant
    Mar 2026
    Alexandra North Central Region3 to 4 years in the role, current employee
    Suitable for retirement. You may end up handling tasks outside your scope due to limited headcount.
    The good thingsI really enjoyed my time at my previous company—the colleagues were great
    The challengesHowever, there were no bonuses or salary increments for years, so you’d essentially be earning the same salary even after 5 years. Management could also be improved.
    3.0
    Firmware Engineer
    Mar 2025
    International Business Park West Region3 to 4 years in the role, current employee
    Deadend roles, just like their financial position.
    The good thingsInclusive friendly culture. Encouraged to share technical know-how.
    The challengesNo targeted effort to turn around company. Product lineup decisions are made haphazardly without any market research nor reasoning, resulting in burnout amongst many of the guys on the ground creating the products
    4.0
    Mechanical Engineer
    Dec 2018
    Excellent working experience
    The good things- Great colleagues - supportive managers/ supervisor - chances to go overseas - can learn alot of things if you are keen. - great superiors
    The challenges- need to go overseas constantly to solve issues that should already been rooted out in the starting of the project. - no real direction given.
    Ratings for Creative Technology Pte Ltd are shared as-is from employees in line with our community guidelines
    Find out more about working at Creative Technology Pte Ltd. Read company reviews from real employees, explore salaries and life and culture; and view all open jobs.
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