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Gracie Tang · 12d ago
How do you make marketing actually successful? Some say it’s all about creativity—bold ideas, strong storytelling, standing out. Others argue it’s the data that matters most—metrics, ROI, performance tracking. In my team, we’re always debating this when planning campaigns. One side pushes quirky, attention-grabbing ideas, while the other prefers to stick to tried-and-tested formulas backed by numbers. I’m curious.. Is it gut and imagination, or hard stats and structure that drive results?
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Mahathir · 11d ago
That's the age-old marketing debate! Why not try both? Creativity grabs attention, but data ensures you're targeting the right people

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